The last 10 odd years have been extremely disruptive for all business globally thanks to the technology revolution. It started with the mobile revolution Nokia, Apple that got us connected 24 x 7 Then came the social media giants like Facebook, Youtube, Twitter that totally changed human behaviour on how we communicate. Research reports suggest more and more people across the globe choose to speak less and consume and exchange more data in business and day to day lives thanks to the non stop evolution of smartphones. The proof is in the fact that telecom companies have made voice calls absolutely free world over and shifted focus on data revenues which is the new oil. Not just that even if you pause and look around you will see more people with their heads down staring at their phones. B2B, Content marketing, Content writing, inbound marketing, leadgeneration,
The last 10 odd years have been extremely disruptive for all business globally thanks to the technology revolution. It started with the mobile revolution Nokia, Apple that got us connected
24 x 7 Then came the social media giants like Facebook, Youtube, Twitter that totally changed human behaviour on how we communicate. Research reports suggest more and more people across the globe choose to speak less and consume and exchange more data in business and day to day lives thanks to the non stop evolution of smartphones. The proof is in the fact that telecom companies have made voice calls absolutely free world over and shifted focus on data revenues which is the new oil. Not just that even if you pause and look around you will see more people with their heads down staring at their phones.
Companies that have continuously made the shift from time to time adopting all theses new technologies have continued to have some skin in the game, while the rest have simply disappeared. Now that you are somewhat convinced that most of your B2B customers spend significantly more time online than ever before, it becomes all the more easier for them to research your products and services online. Therefore it definitely makes sense to get their attention online in the first instance when they are researching and capture their contacts. Inbound leads are the new currency in todays digital world. This is where new generation companies are getting ahead in the game and creating new opportunities globally. Earlier people would pick up the phone and call a number from yellow pages now they just get all the information online. This explains why more than 90% of all the digital data was created in just the last few years leading to a digital explosion of Content.
So should you build your own presence or leverage a shared platform? we just hope this post will clarify some of those doubts and help you make better decisions. More and more companies are waking up to this fact and are trying to create more content about their products and services on their website. However your website is static and your content is unlikely to be found buried deep in the digital matrix. Thanks to social media you could get your content in front of your target audience. In the early days Facebook, Linkedin and Twitter all had great traction and you could get a lot more reach for little effort. In the recent few years all that has changed and its no more free as these companies have realised how powerfull their platforms are. You now have spend and pay top dollars to build your own social networks or promote your post across all these social media channels to just get a few likes and reach. Learn more about our B2B Content Marketing solutions [Click Here]
1. Building your own B2B digital presence will cost you time and money:
Thats
right! we have been around for 10 years and it has taken us tons of
effort and money to reach, engage, nurture and build relationships
across social media. Over the years we have been able to establish
trust, credibility among our audience as a global B2B digital brand. We at Valve Solutions help you
promote your Customer Success stories, case studies, whitepapers to
over 1000,000+ global relevant
audience each month improving your inbound lead quality by 90%.
2. The audience is focussed around select business verticals:
At Valve Solutions over the years we have established credibility across Valves and Controls, EPC, Process Automation, Oil and Gas, Energy verticals. Through these years we have mapped several CEO's Buyers, Endusers, Decision makers across our 20000+ strong social media networks. This way you can be sure to reach out to the right people from the industry rather than spending your dollars on irrelevant B2B leads through SEO, SEM and Pay per click ads.3. The audience profile are the very same people you want to meet offline:
At Valve Solutions we strive to reach more end users, department heads, buyers, decision makers, consultants who are seeking solutions to their many challenges in their respective areas of work. Research has shown B2B buyers are more likely to get influenced and respond to articles, case studies, success stories which establish proven track record, credibility rather than pictures of your completed orders, shipments posted on social media which normally disappear after 24 hrs and will never be found. Learn more about our B2B Content Writing [Click Here]4. Reach global markets, industry, audience on a budget:
At Valve Solutions we are solving one of the bigger challenges for many businesses that want to go global viz; building awareness, getting visibility in developed markets. Our geographical reach is more focussed with over 70% of the web traffic to our blog coming from the US. This way you can first generate demand and quality inbound B2B leads on a budget before making major capital expenditure on hiring foreign sales team, travel and setting up global offices. We have now more customer centric custom data lists we can build around your target audience.For more Click Here
5. You can focus on the other 80% while we work on the 20% of your business:
With our end to end B2B Content marketing solutions you can now put your content to work and make a permanent post on our blog. Drive the attention of industry leaders to your articles and webpages indefinitely. Build a dynamic landing page inside each blog post, Customize with text, image, videos or slideshare. Further our inhouse experts can offer you Content writing services should you need to create fresh relevant content about your products and services. We Capture unlimited leads inside each blog post throughout the subscription tenure. Get real time notifications each time a lead is captured. Last but not least, to top it all we upsell your content to all other relevant inbound leads based on similiar keywords, building top of mind presence for your products and services. For more details on Pricing [Click Here]
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